SEO for Insurance
Agents

If you belong to a highly competitive insurance sector that operates both nationally and locally, then it’s a great challenge to overcome that steep competition and position yourself as an authority in the industry. Therefore, search engine optimization seems to be the most impressive, effective, and reliable solution that helps your insurance website rank at the top while beating all the stiff competitors in the industry.

Especially if you are relying on a company like Hukumat Networks, you can simply grow yourself and get discovered by a massive audience while standing first in Google searches. Connect with us today and learn how it works for your business.

Why should I choose an insurance SEO specialist for ranking my website?

If you are new to the SEO and digital marketing terms, you must be wondering why should I hire an SEO specialist or an SEO company for ranking the website when I can implement other methods to do it?

Well, the fact is, you cannot rank your website without implementing current SEO practices that simply position you at the top while beating others on the list. An SEO agency simply offers a lot of incredible techniques for insurance companies that pave the path for more traffic, more leads, and more conversions every day. Not only that, but you also get an opportunity to earn maximum revenue with smart SEO considerations. And the fact is, only a reliable and professional SEO expert can do it as he knows what it takes to build a strategy that gives results. 

Working with an agency or SEO expert can streamline your marketing efforts and offer more wonderful results. Don’t believe us? Experience the facts by yourself while connecting with our smart professionals.

Capture potential leads and conversions every day with Insurance SEO services

If you are looking to capture potential leads and conversions every single day, then this is the time to connect with performance-based SEO services for your insurance company. Have a look at some important strategies we implement for your long-term growth.

Research relevant SEO keywords for insurance

Finding relevant SEO keywords is a primary step in the process. Our experts perform detailed keyword research before creating a strategy. We make sure that we choose keywords that are commonly used by your target audience so that we can include them in the website content and other areas. 

Now depending upon the niche of your business, we select keywords that reflect your industry. For example, if you are providing auto insurance, targeting keywords like “car insurance companies” and “auto insurance companies” are the ideal search terms used by the target audience. 

But if you are providing life insurance, then the keywords would be different. We need to follow a different approach for each category. That’s the reason, using different tools and techniques for finding an accurate set of keywords is our topmost priority so we can rank your site higher in search results while outranking other big competitors in the industry.

Besides that, we focus on targeting long-tail keywords that comprise more than two or three words. These keywords are easy to rank as they have low competition and high search volume.

Targeting these kinds of keywords brings the most relevant and qualified audience to your site who is more likely to convert and consider your insurance policies.

Create SEO optimized content for your site

After targeting the right keywords for your SEO campaign, the next step is creating SEO-friendly content which is fully optimized with different relevant keywords. 

We have a team of copywriters who work in collaboration with SEO experts and website developers so we can easily feature all the pages on the site. We create different pages for each service you provide and include all the relevant keywords that reflect your insurance services. 

When the pages are optimized according to current SEO practices, the chances are getting more visits, leads, and calls every day. 

While creating content, we make sure that we are not only targeting service pages but also create a blog page for posting articles and blog posts while featuring competitive keywords. After creating blog posts, we share them on different online platforms to give more boost and visibility to the keywords while educating the audience about your insurance services.

Make sure the website structure is SEO optimized

Another important consideration is, creating a well-optimized SEO structure for your website. Because if your site is lacking basic SEO elements that rank your site higher in searches, then you won’t be able to experience positive results ever.

For example, if your website doesn’t have SSL for security, Google will never consider it a secure source of information and might not rank your site higher in searches. Other than that, if your site is not responsive and doesn’t load perfectly across different mobile devices then your ranking might suffer because, for search engines, responsive websites are the most preferred sources of information.

After following all the general and technical considerations, when your site is ready for your audience, it is more likely to receive unlimited leads, calls, and conversions without losing a single potential customer.

Local SEO services

What if you want to target a local audience for your insurance company? How would you attract all the locals to consider you when they need life insurance?

The answer is local SEO. This is the only solution that helps you attract a local audience using location-based keywords for finding your insurance company. 

In local SEO, we target location keywords like, ‘insurance companies in New York’, or ‘insurance companies near me’, and many others that specifically target location with a major keyword.

After finding these keywords, we implement them in your website content and different areas to increase their ranking. 

Not only that, but we also follow other procedures such as creating a free Google My Business listing so you can show up with complete details when your audience comes across your listing. With Google my Business, your company shows up in search with information like operating hours, website link, contact details, location, and business name. This helps people discover complete details about your business.